Dye lots are sooooo different
So what happens is that depending on the style, the hair can be blended differently. Say one has wefting and one is hand-tied. The hairs will be attached to the cap in different ways. Another reason colors can vary is the length of the wig. So on a shorter style, the highlights may be found closer to the face, giving it a lighter appearance, while a longer wig can have the highlights further down the strands. Since we are an online company, sometimes confusion can happen with a color appearing different on-screen due to screen resolution, brightness etc. For this reason, we have made hassle-free returns a top priority (and soon we are actually optimizing even more! Yay!) If it is the exact same wig, same style, cap construction, color etc. The wig line may have made changes to their designs. (They may have had several complaints about one color, or decided to update looks, for example). So if a RW wig is suddenly a different color, that's a possible explanation. I would have to research this on a case by case basis to give an exact answer but I hope this helps!